Revamped YouTube Music is Google's latest effort to take on Spotify
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YouTube Is Planning to Launch a Paid Music Streaming Service, Report Says
08 December 2017, 07:52 | Cameron Gross
Google to Launch New YouTube Music Service in March (Report)
According to Bloomberg, which cites unnamed sources familiar with the matter, YouTube's paid service is slated to roll out next March and Warner Music Group is already onboard.
There are still a few months left for YouTube to make things happen and it will certainly be interesting to see how things develop. Nonetheless, with Spotify having 60 million paying users and Apple about 27 million subscribers YouTube will have a mountain to climb to catch up. Yet major record labels say the growth would be even more significant if not for YouTube, which they criticize for not compensating them enough, considering how much people use the site to listen to tunes.
Remix would be the latest attempt by YouTube to compete with streaming giants Spotify and Apple Music, following YouTube Music Key and YouTube Red. Google combined both the YouTube Music and Google Play Music teams in February, and Google CEO Sundar Pichai had told investors earlier this year that the company planned to unite its music experiences under one roof. That morphed into YouTube Red in 2016, letting users watch any video without advertising. Music Group. However, it is still in talks with Sony Music Entertainment, Merlin and the Universal Music Group regarding the details of the music streaming service.
YouTube was not available for comment outside regular business hours. Google folded much of the staff for Google Play Music into YouTube earlier this year, and Cohen announced plans to create a new paid service.
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