December 16, 2018

Samsung Electronics unveils driverless vehicle parts, infotainment platform

12 January 2018, 07:35 | Cameron Gross

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Harman Digital Cockpit concept

Samsung acquired HARMAN less than a year ago and is already leveraging the acquisition with new connected vehicle solutions which were announced this year at CES. This has given the company position as the go-to partner for Original Equipment Manufacturers (OEM) and Mobility as a Service (MaaS) providers in the autonomous driving market. "Through the DRVLINE platform, we're inviting the best and brightest from the automotive industry to join us, and help shape the future of the auto of tomorrow, today".

It only takes a brief glimpse at the news coming out of CES 2018 to see how the automotive industry is now easily one of the fastest-growing segments of the technology market, and that's because automakers are looking to add more and more autonomous features as the race to put driverless cars on the road intensifies. The DRVLINE™ platform however, has been designed so vendors can collaborate and the software can be customized or enhanced and individual components and technologies can be swapped in and out as needed. In addition, HARMAN announced that a leading European automaker will be the first to use and implement the new 5G Automotive Telematics solution provided by HARMAN and Samsung. And the fact it set up a strategic business unit for autonomous and advanced driver assistance technologies, along with a $300 million fund for investing in automotive startups and technology, shows just how serious it is about this burgeoning sector. The platform has lane departure warning, forward collision warning, pedestrian detection, and automatic emergency braking.

"In a vehicle, the human brain is constantly performing incredibly complex calculations while driving". This technology is incorporated into the DRVLINE platform. How long until the yellow light turns red? Samsung notes that the Intelligent Digital Cockpit is created to merge the car's instrument cluster and entertainment systems into one, unifying the dashboard, automotive system controls, climate controls, media, and more within a single panel - all benefitting from Harman audio solutions, Samsung's Bixby assistant, and the cloud. The Digital Cockpit platform "can seamlessly integrate the instrument cluster with the center console via voice, haptic feedback, and physical knobs and steering wheel controls in a single, center screen for all vital vehicle information and features". A year of successes for Samsung Samsung has had a year of historic firsts, including acquiring connected technologies company Harman for $8.0 billion. This also allows for the Android OS to be integrated on four displays - a first for the industry.

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