Young people are turning their backs on Facebook, according to a new report.
Meanwhile, more over-55s are signing up, with half a million new users expected to join by the end of the year. Facebook remains the biggest social media platform, however, with the number of regular users of the network hitting 1.54 billion - or 62.2% of all social media users.
In 2018, 2.2 million individuals ages 12 to 17, or 71 percent of social network users in this age bracket, will be using Facebook regularly, this represents a downgrade of eight percent over eMarketer's earlier forecast. eMarketer also reduced its estimates for Facebook usage among 18- to 24-year-olds by more than five percent.
Snapchat is also growing its user base in the United Kingdom with close to 43% of social network users predicted to log on in 2018, which is more than double its penetration rate from three years ago.
Facebook is on the decline in the United Kingdom as younger users head to rival Snapchat, new research has found.
According to the report, Instagram is expected to gain roughly 1.6 million young users up to 24 years old, but Snapchat will get the upper hand.
However, eMarketer does note that while Snapchat is popular mainly among youngsters right now, it could appeal to more age groups in the future.
Over the last two years, Facebook and its wider family of apps - which includes WhatsApp and Messenger as well as Instagram - have steadily deployed a range of features similar to some of the core features of Snapchat. It's now used by 43 per cent of the population, more than double what it was three years ago.
"This is the first time eMarketer has predicted a decline in the number of US Facebook users in those age groups", the company said.
При любом использовании материалов сайта и дочерних проектов, гиперссылка на обязательна. «» 2007 - 2018 Copyright. Автоматизированное извлечение информации сайта запрещено.
Scope captures images of Tesla in space
The Heavy is a combo of three Falcon 9s, that SpaceX uses to ship space station supplies and launch satellites for its customers. Instead of a roadster, it may have been better for Musk to send a sedan or sport utility into orbit.
Instagram Testing Screenshot Alerts
With this new feature, a circle shutter icon will display next to the name of the account that has screen grabbed your content. Basically, Instagram Stories is the exact same feature as was seen earlier on Snapchats where it was called as Snap.
United Nations considers demand for 30-day Syria ceasefire
But the agency later tweeted that the helicopter was downed in Syria itself, citing the Turkish prime minister , Binali Yildirim. A stronghold of Islamic State militants until late previous year , the province also was the group's main source of oil revenue.