December 14, 2018

Apple Acquires Digital Magazine Subscription Service Texture

12 March 2018, 08:07 | Dale Webster

Apple didn't say how much it would pay for Texture which includes gives users access to 200 magazines for one monthly

Apple didn't say how much it would pay for Texture which includes gives users access to 200 magazines for one monthly

His talk came the same morning that Apple announced that it was buying a digital magazine distributor.

At this point in time, any financial details of the deal have not been disclosed.

"One of the things that you have to realise for yourself is we don't know anything about making television, so what skillsets does Apple bring to that?" Cue mentioned a new PGA Tour AR golf app for iOS which enables any large table surface to hold a virtual golf course that can be moved around using your iPhone or iPad as a lens.

He also said that the company's approach to AR is to let you see the world around you, and that relying on your device rather than goggles makes it easy and fast to overlap information on the real world. The app is now run by Next Issue Media LLC, owned by a group of publishers and other companies including Hearst Corp.

Apple's Eddy Cue confirms the buy in a statement (via TechCrunch): "We're excited Texture will join Apple, along with an impressive catalog of magazines from numerous world's leading publishers".

Texture is a company with similarities to Netflix, and they provide subscriptions to a number of publications for a flat monthly fee. The most obvious outcome of this acquisition would likely involve Texture getting integrated into Apple News, allowing users of Apple News to access its collection of over 200 magazines.

"I'm thrilled that Next Issue Media, and its award-winning Texture app, are being acquired by Apple", said John Loughlin, CEO of Next Issue Media / Texture. "We could not imagine a better home or future for the service".

Eddy Cue, Apple's senior vice president of Internet Software and Services, sat down with CNN's Senior Media Reporter Dylan Byers today at SXSW to discuss Apple's TV and News strategy.

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