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Facebook admits 4% of accounts were fake
16 May 2018, 01:35 | Joann Bryant
Media playback is unsupported on your device Media captionWATCH Facebook reveals scale of abuse
Adult nudity and sexual activity:Facebook says.07% to.09% of views contained such content in Q1, up from.06% to.08% in Q4.
Facebook also said it removed 583 million fake accounts in the same period, or the equivalent of 3 to 4 percent of its monthly users.
The company said most of the increase was the result of improvements in detection technology.
Now, Facebook is pulling back the curtain on its efforts. Facebook said users were more aggressively posting images of violence in places like war-torn Syria.
The amount of content moderated by Facebook is influenced by both the company's ability to find and act on infringing material, and the sheer quantity of items posted by users.
[Image: courtesy of Facebook]"We aim to reduce violations to the point that our community doesn't regularly experience them", Rosen and vice president of data analytics Alex Schultz write in the report.
"We're sharing these because we think we need to be accountable", vice president of product management Guy Rosen said during a press briefing on the new report.
Today, Facebook released its first Community Standards Enforcement Report, which details millions of pieces of content that have been removed from the site in 2018 for violating the network's standards.
Of course, the authors note, while such AI systems are promising, it will take years before they are effective at removing all objectionable content. The rest came after Facebook users flagged the offending content for review.
Facebook took down or applied warnings labels to about 3.5 million pieces of violent content in Q1 2018 - 86% of which was identified by our technology before it was reported to Facebook.
Facebook's self-assessment showed its policing system is far better at scrubbing graphic violence, gratuitous nudity and terrorist propaganda.
The company has been using artificial intelligence to help pinpoint the bad content, but Rosen said the technology still struggles to understand the context around a Facebook post pushing hate, and one simply recounting a personal experience. Facebook hopes to continue publishing reports about its content removal every quarter.
The social networking giant also said that it disabled 583m fake accounts in the first quarter of the year and now estimates that between 3pc and 4pc of all active accounts during the period were fake.
While artificial intelligence is able to sort through nearly all spam and content glorifying al-Qaeda and ISIS and most violent and sexually explicit content, it is not yet able to do the same for attacks on people based on personal attributes like race, ethnicity, religion, or sexual and gender identity, the company said in its first ever Community Standards Enforcement Report. In Q1, it disabled 583 million fake accounts, down 16% from 694 million a quarter earlier. It says it found and flagged almost 100% of spam content in both Q1 and Q4. "While not always flawless, this combination helps us find and flag potentially violating content at scale before many people see or report it". Most recently, the scandal involving digital consultancy Cambridge Analytica, which allegedly improperly accessed the data of up to 87 million Facebook users, put the company's content moderation into the spotlight.
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