February 19, 2019

Apple Will Give Away Free Original Shows for iPhones, Apple TVs

13 October 2018, 09:56 | Cameron Gross

Apple is loading up with original content

Apple TV

Apple has been spending money left and right to pick up a slew of original programming in an effort to become another contender in the streaming service industry.

Apple is apparently betting big on the service, sinking $1 billion into original content this year alone (24 original shows are said to be in production and development.) The aim is to land one or more "tent pole" franchises to entice people to subscribe.

And surprise, surprise: said service will come to Apple device owners via the TV app that's now available on iOS and tvOS. But a new CNBC report, citing sources familiar with the matter, may be giving us a clearer picture.

For several months now (or maybe even longer), we've been reporting on many big-name stars and filmmakers jumping on board Apple for original TV shows and films.

Apple's new digital video service will mix its own original content with subscription services from established TV companies. The report doesn't note if the service will be available on non-Apple devices, and if the company would require you pay if you're watching from a PC, Android or other device.

While many streaming services like Netflix and Amazon Prime Video have a back catalog of third-party content, it's the original content the streaming services produce that is seen as the reason a customer chooses one service over the other. The first episode of Planet of the Apps is free, but you need an Apple Music subscription to watch subsequent episodes. The app is now available on Apple TV, iPhone, and iPad.

CNBC reported this week that the new product would be free to owners of Apple devices with the new updated app being made available early next year.

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